No Nonsense Sports Management
Fighter standing in a darkened arena under a single light

International Sports Management

No Nonsense.
Real Management.
Real Opportunities.

Elite sports management, commercial representation and career strategy for athletes, fighters and sporting personalities.

02 — Positioning

More Than
Management

NNSM develops athletes inside and outside competition. We combine traditional management — negotiation, matchmaking, contracts — with modern commercial management built around audience, brand and long-term value.

We don't simply negotiate fights. We build complete careers across professional boxing, bare knuckle, MMA, hybrid boxing, strength sports, football, entertainment and media.

01

Sports Management

Fight and fixture strategy, negotiation, contracts and day-to-day career management.

02

Commercial Management

Sponsorship, brand partnerships and commercial positioning that outlast competition.

03

Media & Branding

Broadcast, content, PR and digital growth engineered around one narrative.

04

Career Development

Structured pathways, business development and post-career planning from day one.

03 — Roster

The Talent

  • Evan Holyfield — NNSM talent portrait

    Evan Holyfield

    Yung Holy

    Professional Boxing · Atlanta, Georgia, USA

    Full Management and Commercial Representation

    An explosive American boxer building a career defined by his own talent, ambition and identity.

    View Profile BoxRec Profile
  • José Benavidez Jr. — NNSM talent portrait
    • Commercially Managed by NNSM

    José Benavidez Jr.

    El Phoenix

    Professional Boxing · Phoenix, Arizona, USA

    Commercial Management

    World-level boxing experience, an established international name and a story built around talent, adversity and resilience.

    View Profile BoxRec Profile
  • Mohammed Bekdash — NNSM talent portrait

    Mohammed Bekdash

    The Marvellous

    Professional Boxing · Regen, Bavaria, Germany

    Boxing and Commercial Management

    An undefeated southpaw cruiserweight seeking major international fights, recognised rankings and title opportunities.

    View Profile BoxRec Profile
  • Jordan Burnett — NNSM talent portrait

    Jordan Burnett

    The Upset

    Bare-Knuckle Boxing · Ireland / United Kingdom

    Combat Sports and Commercial Management

    One of the most recognisable personalities in British and Irish bare-knuckle boxing, combining entertainment, audience engagement and genuine fighting ambition.

    View Profile
  • Lee Chadwick — NNSM talent portrait

    Lee Chadwick

    The Butcher

    Mixed Martial Arts · England

    Combat Sports Representation

    One of Britain's most experienced active combat-sports professionals, with more than 50 professional MMA contests and championship-level experience across leading international promotions.

    View Profile
  • Cyrus Pattinson — NNSM talent portrait
    • Commercially Managed by NNSM

    Cyrus Pattinson

    Ramone

    Professional Boxing · North East England

    Commercial Management

    An accomplished North East professional boxer with the sporting credibility, personality and regional identity required to build meaningful commercial partnerships.

    View Profile BoxRec Profile
  • Johnny Redmond — NNSM talent portrait

    Johnny Redmond

    Jawbreaker

    Bare-Knuckle Boxing · Rush, Ireland

    Combat Sports and Commercial Management

    An experienced Irish combat-sports personality with years of professional competition, a direct personality and the ability to bring genuine entertainment to every event.

    View Profile
  • Azeez — NNSM talent portrait

    Azeez

    The Beast

    Bodybuilding · United Kingdom

    Talent and Commercial Management

    A powerful crossover talent connecting bodybuilding, strength, combat sports, entertainment and digital content.

    View Profile

04 — Commercial

Performance Creates Attention.
Commercial Strategy Creates Value.

Athlete management protects the career. Commercial management builds the business around it. Results generate attention — strategy converts that attention into partnerships, revenue and a brand that survives the final bell.

  • Brand partnerships
  • Sponsorship
  • Social media
  • Appearances
  • Licensing
  • Content monetisation
  • Brand positioning
  • Digital growth
  • Media opportunities
Commercial Services

05 — Leadership Team

The People Behind NNSM

Filter by focus area

3 of 3 team members shown

  • Simon Lindsay

    Co-Founder & Chief Commercial Officer

    Simon Lindsay is Co-Founder of NNSM and leads the company's commercial strategy, athlete representation and business development. With experience across combat sports, sponsorship, digital media, brand partnerships and talent management, Simon focuses on creating opportunities that strengthen both an athlete's career and their long-term commercial value.

    • Commercial Strategy
    • Brand Partnerships
    • Business Development
  • Marc Healy

    Co-Founder & Managing Director

    Marc Healy is Co-Founder of NNSM and works across athlete representation, relationship management, business development and operational strategy. His direct, practical approach helps ensure athletes receive honest guidance, strong support and access to the right opportunities.

    • Athlete Representation
    • Operations
    • Relationship Management
  • Jon Telfer

    Co-Founder, Combat Sports Director & Athlete Relations

    Jon Telfer is a Co-Founder of NNSM and brings first-hand professional combat-sports experience to the company. As an active bare-knuckle fighter, he understands the athlete journey from inside the sport and leads NNSM across athlete relations, talent development, fighter welfare and combat-sports strategy.

    • Athlete Relations
    • Talent Development
    • Fighter Welfare

06 — Industry Network

Working Across The Global Sporting Industry

  • Promoters

  • Broadcasters

  • Sanctioning Bodies

  • Sports Brands

  • Sponsors

  • Media

  • Events

  • International Organisations

Categories indicate sectors NNSM operates across. Any logos displayed in future do not necessarily indicate a formal partnership.

07 — For Brands

Connecting Brands With Real Sporting Influence

Sponsorship built on relevance, not reach alone. Ambassador campaigns designed around genuine athlete narratives. Commercial partnerships structured with clear deliverables, measurement and long-term value for both sides.

Discuss A Partnership

The Right Talent.
The Right Strategy.
The Right Opportunities.